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United Energy

Good Deeds Rewarded

To show people that United Energy would reward them if they turned down their air conditioning by just a couple degrees over summer…

 

We played on the fact that awards don't really exist for everyday

good deeds.

 

We worked with a local artist to imagine what everyday good deed trophies would look like, then crafted and shot them for our campaign. 

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At events sponsored by United Energy, like the Around The Bay cycling event, we set up a 3D body scanner, and invited people to create a digital 3D trophy rewarding a good deed of their own.

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